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Houston Auto Show: Back on the Comeback Trail


Houston Auto Show: Back on the Comeback Trail

Houston Auto Show:

Back on the Comeback Trail

The Houston Auto Show is back! It’s soooo great to casually wander around a sea of shiny new cars, trucks, SUVs, and crossovers. If you’re in the market for a new car – or if you are just dreaming about updating your ride – the auto show is the best place to start. And this year there are hands-on exhibits and ride-and-drives inside the show that are sure to keep you involved.

Beyond all the manufacturers showing off their current models, a few automakers are featuring new vehicles that have yet to hit dealer showrooms. Jeep is reviving the Wagoneer and the Grand Wagoneer nameplates, and both vehicles are prominently on display at the Jeep exhibit. These new SUVs are going to be the next step up in luxury, technology and capability for Jeep buyers. 

Another star of the show is clearly the all-new Ford Bronco, expected to appear in dealer showrooms later this summer.  There’s one Bronco at the Ford exhibit and two right outside the show’s entrance – there’s no excuse for you to miss it.  I found it much better looking in person, and now it’s on my personal bucket list. 

If you want to take a test drive at the show, get ready for Camp Jeep and the Ram Test Track, where you can ride in a Jeep Wrangler or Ram pickup on an indoor course. Both are amazing rides and should not be missed. But if you want the experience of getting dusty on a desert track, check out the Ford Raptor simulator.  It may be the closest you will get – or I will get – to racing in the Baja 1000.

And don’t miss the selection of pristine classic cars like the 1934 Ford Woody wagon or a 1955 Porsche 356 Continental.  And for the first time, there are RVs and boats to check out as well.  There’s so much to enjoy at this year’s Houston Auto Show. It’s soooo good to have it back.

The Houston Auto Show takes place at NRG Center, Halls A – D, May 19-23.

Wednesday, noon – 9:30 p.m.
Thursday, noon – 9:30 p.m.
Friday, noon – 9:30 p.m.
Saturday, 10 a.m. – 9:30 p.m.
Sunday 10 a.m. – 7 p.m.

Tickets are available online for $10 plus TicketMaster fees, or for $12 at the show. Social distancing will be encouraged, masks are required and guests will be asked health screening questions prior to entering the building. Check out the full plan of activities at

Steve is a veteran automotive journalist and former head of Ford Public Relations in its South Central region. He’s a native New Yorker who fell in love with a Texan (and Texas) over 20 years ago. Steve’s been living here happily ever since. His current automotive ‘want’ is an early 3-Series convertible, while his daily driver is a 2006 Toyota Tacoma.

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